When it comes to end of the year accounting, you won’t get that money back next year in your marketing budget if you don’t use it now. Plus, not maxing out your marketing budget by year end could mean a paired down marketing budget next year since those funds weren’t allocated this year. 

If you’re lucky enough to have leftover marketing dollars at this stage in the year, here are 5 intelligent ways to use those funds for your Oklahoma-based brand or business. 

Hiring a professional copywriter is key if you want to convey professionalism and trustworthiness to your target audience. If you are a new business, or even an existing business who is looking to improve your web presence, you need to make sure you have amazing copy that captures your brand’s essence.

If you are unable to spend a lot of time perfecting your website or social media copy, you may want to consider hiring a professional copywriter to help. Great copywriting is vital to your online presence and a great benefit of hiring a copywriter is you’ll be able to easily measure your content’s engagement to see your return on investment.

A great professional photographer is worth having on speed dial, so to speak. Hiring a professional photographer to help you create high-quality content can put you in front of your competitors here in Oklahoma.

Here are 5 times you’ll want to consider hiring a professional photographer.

Releasing weekly blogs on your small business website is a powerful way to make your marketing dollars work for you. Not only does creating frequent blog content for your Oklahoma business boost your Google ranking, it also creates valuable trust with future clients, and helps secure your brand’s identity as an industry expert.

Read to the end to find out just why creating weekly blogs for your small business could be the best way to see a return on your marketing investment. 

Oklahoma business owners are still ironing out the kinks when it comes to what is legal when advertising and marketing within the Cannabis Industry.

With Cannabis still illegal at the federal level, advertising in a national publication, for example, would raise many red flags and possibly mean court action.
But what about at the state level?

In this comprehensive guide, our experts provide a detailed look at Oklahoma Medical Marijuana advertising laws, plus 5 tips to keep your company within regulations when advertising for your cannabis-related business within Oklahoma state limits.

If you are looking to build your web presence, hiring an SEO specialist is a great way to meet your goals. Today, most consumers use a search engine to find industry experts for the service they are looking for and having an SEO consultant on your team will help your target audience locate you and your services. Spivey Media is located in Norman, Oklahoma but we serve clients all over the Oklahoma City metro and we know SEO.

Read to the end to find out why you should hire an SEO expert to help you build your small business website.

The “Services Offered” page of your website is where potential clients go to find out exactly how you can help them. This is an extremely important page because typically, if a web page visitor views your website, the services page is where they’ll land if they are sold on your brand and seriously considering electing your services or hiring your company. 

That’s why it’s so important to make sure the services page of your website is just right. If you are a small business in Oklahoma, read on to find out the 5 things you’ll want to include on your Services Page for your business website. 

Choosing the perfect location to shoot your music video can be challenging, especially if you are shooting your music video on a budget. There are several soundstages available to rent around the city such as Prairie Surf Media as well as warehouse studio locations like 1984 Studios that you can rent or barter to secure.

We know what it’s like to shoot on a shoestring budget. That’s why we have compiled this list of free locations where you can shoot your next music video in Oklahoma City.

When we visit our clients to discuss their needs, one of the most common things that we hear from small business owners in Oklahoma is that they struggle to write compelling and professional-sounding copy for their website, social media posts, and blog posts.

Here are 3 tips for better marketing copywriting that you can apply to your business’s social media and blog posts today.

Using Instagram Reels is the perfect way to increase your return on investment and boost follower engagement. Instagram reels have a 22% higher engagement rate than other types of video posts on this platform.

If you are new to using Instagram Reels, you may be looking for a little guidance. Here are 5 of our best tips for using Instagram Reels to increase audience engagement, attract a wider audience, and see a return on your marketing dollar investment.

We love helping our clients create captivating, informative, and VIRAL marketing content for Facebook and Instagram. These social media platforms are invaluable to helping create brand awareness, trust, and loyalty.

That’s why we are sharing 5 of our very best social media marketing tips for far-reaching Facebook posts.

Whether you’re building your business website from scratch or you’re revamping it to create a more compelling landing page, there are several things you’ll want to make sure you incorporate to create a successful landing page.

As you browse websites for your personal use, take note of what is attractive and eye-popping to you. Track your personal habits on business websites to see what compels you to follow through and buy a product or recommend a brand to a peer.

This is a terrific way to start thinking about what makes a great landing page. Now that you’re aware of how your brain works as a consumer, you can use this information to create a stellar landing page. Then, you can incorporate a few of these elements that are proven to work at converting website visitors into paying clients or customers for your business.

There are many components to building trust with potential clients. One of these pillars focuses on our web presence. If we take a look at our own buying and spending habits, we are forced to ask ourselves, what gets me through the finish line of a purchase? And if you didn’t make the purchase, what happened? Did something make you doubt the purchase? Did you lose trust in the product or service somewhere in the transaction?

Let’s take a look at a few steps that you can take on your business website that can help you build and maintain trust with your clients.

We know if you’ve never been on camera before, it can feel like a daunting experience. The first time I had the opportunity to be on a film set in Oklahoma, I stayed up late the night before researching how film sets run.

If you are shooting a music video, promotional video, instructional video, or explainer video, you don’t need to be a film production expert feel confident and comfortable on set. (That's our job!)

We have compiled a list of our top tips to help you for your first day in front of the camera.

Most brands and businesses have a yearly marketing budget that they need to stay within. Business owners want to know what is the best way to market their product or service and see a return on investment. While there is no magic formula, we do have a couple of tricks up our sleeve.

Here are 7 of our best marketing tips for your Oklahoma-based brand or business.

If you are creating a promotional video for your brand, business, or band, you may be wondering where to start. Editing is a time-consuming task but the creative rewards are massive and your promo video could be the most effective marketing content that you’ll create. You can create a promo video with little to no budget and you can even shoot and edit your video on your smartphone.

Here are 5 tips to create a great promotional video from your video footage!

Making a music video is the perfect way to engage your audience’s attention, introduce yourself to your fans, and share your acts’ visual aesthetic.

Releasing a music video creates another way for fans to interact with your music and offers them a bonus listening experience.

Here are 5 tips to creating a budget for your music video.

SEO Optimization is one of the best ways to see a return on investment for your marketing dollars. SEO Optimization means optimizing your blog or webpage so that search engines put your content in front of your ideal audience when they search for keywords that relate to your product or service.

SEO Optimization is something that you can learn to do for free. SEO Optimization is highly valuable and can help drive tons of web traffic to your website by helping your web page rank high on search engines like Google.

Need more convincing? Here are 3 statistics that prove SEO works.

There are so many marketing tools out there these days that it’s hard to decide which ones are worth the subscription and which ones you’ll actually use. Setting up a company profile on a marketing app takes time and subscriptions can be costly, especially if you opt-in for an annual membership.

To save you the time and effort of sifting through the thousands of marketing apps and platforms out there, we’ve narrowed it down to 5 must-have marketing tools for your small business. 

Video Content is one of the best ways to see a return on your marketing investment dollars. According to research done by Wyzowl, 87% of marketers feel that video has a direct positive impact on sales and 96% of marketers agree that videos have helped increase understanding of their product or service.

Producing a film shoot can take some time and effort but since video content is so versatile, you’ll find that there are several ways to repurpose your video content to make the most out of your investment. Here are 3 ideas for repurposing video content.