Kimberly Bastian Kimberly Bastian

How Explainer Videos Can Help Your Business Bloom In 2024 

Generating video content for digital marketing has never been easier. Based on a survey by wyzowl.com, 91% of businesses use video as a marketing tool. If done well, video content can help your brand or business build trust, boost brand awareness, and engage consumers by building conversations around your brand. 


Here are three ways explainer videos and short-form video content can help you grow your business in 2024. 

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Kimberly Bastian Kimberly Bastian

5 Ways to Write an Effective Blog Post for Your Business Website

Consistently creating stellar blog posts can boost your business website ranking on the Google search page. Creating content relevant to your industry niche and incorporating the best keywords can help connect your business website with your target audience. Generating top-notch content is also a great way to establish trust with your future clients and present yourself as an expert in your industry. 
If you run a business in Oklahoma and are ready to write powerful blog posts to drive clients and leads to your website, read to the end to learn how. 

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Kimberly Bastian Kimberly Bastian

4 Reasons Why Blogging for Your Small Business Is So Powerful

Releasing weekly blogs on your small business website is a powerful way to make your marketing dollars work for you. Not only does creating frequent blog content for your Oklahoma business boost your Google ranking, it also creates valuable trust with future clients, and helps secure your brand’s identity as an industry expert.

Read to the end to find out just why creating weekly blogs for your small business could be the best way to see a return on your marketing investment. 

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Kimberly Bastian Kimberly Bastian

Why You Need to Hire Someone with SEO Optimization Experience to Build Your Business Website

If you are looking to build your web presence, hiring an SEO specialist is a great way to meet your goals. Today, most consumers use a search engine to find industry experts for the service they are looking for and having an SEO consultant on your team will help your target audience locate you and your services. Spivey Media is located in Norman, Oklahoma but we serve clients all over the Oklahoma City metro and we know SEO.

Read to the end to find out why you should hire an SEO expert to help you build your small business website.

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Kimberly Bastian Kimberly Bastian

10 Ways Your Business Website Can Help You Build Trust With Potential Clients

There are many components to building trust with potential clients. One of these pillars focuses on our web presence. If we take a look at our own buying and spending habits, we are forced to ask ourselves, what gets me through the finish line of a purchase? And if you didn’t make the purchase, what happened? Did something make you doubt the purchase? Did you lose trust in the product or service somewhere in the transaction?

Let’s take a look at a few steps that you can take on your business website that can help you build and maintain trust with your clients.

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Kimberly Bastian Kimberly Bastian

3 Stats That Prove SEO Works 

SEO Optimization is one of the best ways to see a return on investment for your marketing dollars. SEO Optimization means optimizing your blog or webpage so that search engines put your content in front of your ideal audience when they search for keywords that relate to your product or service.

SEO Optimization is something that you can learn to do for free. SEO Optimization is highly valuable and can help drive tons of web traffic to your website by helping your web page rank high on search engines like Google.

Need more convincing? Here are 3 statistics that prove SEO works.

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Kimberly Bastian Kimberly Bastian

5 Benefits of SEO Optimization for Your Business

Optimizing your business website and blog for SEO is a free, easy way for you to essentially “program” your landing pages, websites, and blogs to work for you and increase your visibility with your ideal audience. SEO Optimization, or search engine optimization, is setting up your website in a way that allows Google and other search engines to identify your website and link your services or expertise to users who are looking for them or may benefit from them.

Spivey Media is a media company based in Norman, Oklahoma and we know SEO. Here are 5 of our favorite benefits of SEO Optimization.

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Kimberly Bastian Kimberly Bastian

Choosing the Best Keywords so Your Blog or Website Will Be the First Impression on Google Search

SEO incorporation (or search engine optimization) is setting up your blog or website in a way that your ideal users will be able to find your business or brand when they type certain keywords into search engines like Google. Incorporating keywords and tags into your website shows Google what kind of business you do and what services you offer so your ideal audience will be able to locate your webpage.

Ranking high on Google’s search page is the goal of SEO Optimization. Incorporating SEO best practices puts your webpage at the forefront of search engine results and means you’ll have more eyes on your website and services.

Read on to find out more about SEO optimization and how to use keywords to rank higher on search engines like Google.

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Kimberly Bastian Kimberly Bastian

5 Ways a Terrific Blog Can Drive Traffic to Your Website

Blogging and SEO are buzz words that have been flying around the internet a lot lately. We all know what blogging is but what is SEO Optimization? SEO, or Search Engine Optimization has become important as it helps search engines find your webpage and display it to the most relevant users within each relevant search query.

Today’s average internet user reads a ton of blogs and they have become a stellar way to expand your audience reach and improve your brand’s trust while providing valuable content to potential clients.

Here are just 5 of the important ways a great blog can help drive traffic to your website.

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