It’s clear that businesses are spending plenty of time and advertising dollars on social media marketing. How do you know that your digital marketing investment is paying off? 

Read to the end to learn about three key performance indicators that can provide insight into your social media return on investment (ROI). 

YouTube is a rapidly growing social media platform that currently has 2.5 billion users worldwide. Users of all ages use YouTube to learn about new things, be entertained, listen to music, watch movies, and engage with groups of people who have similar interests.

Read to the end to discover how you can create a YouTube Channel for your brand or small business and see amazing growth and measure your return on this investment.

Drone technology is relatively new and totally exciting. We have two certified drone pilots on staff in our offices in Norman, Oklahoma and we work with a few other fantastic drone pilots who are passionate about the footage they capture. Drone videos allow for interesting footage that otherwise would be impossible or unbelievably costly to capture.

Here are 5 ways drone video footage can benefit your small business. 

Using Instagram Reels is the perfect way to increase your return on investment and boost follower engagement. Instagram reels have a 22% higher engagement rate than other types of video posts on this platform.

If you are new to using Instagram Reels, you may be looking for a little guidance. Here are 5 of our best tips for using Instagram Reels to increase audience engagement, attract a wider audience, and see a return on your marketing dollar investment.

If you are creating a promotional video for your brand, business, or band, you may be wondering where to start. Editing is a time-consuming task but the creative rewards are massive and your promo video could be the most effective marketing content that you’ll create. You can create a promo video with little to no budget and you can even shoot and edit your video on your smartphone.

Here are 5 tips to create a great promotional video from your video footage!

Making a music video is the perfect way to engage your audience’s attention, introduce yourself to your fans, and share your acts’ visual aesthetic.

Releasing a music video creates another way for fans to interact with your music and offers them a bonus listening experience.

Here are 5 tips to creating a budget for your music video.

There are so many marketing tools out there these days that it’s hard to decide which ones are worth the subscription and which ones you’ll actually use. Setting up a company profile on a marketing app takes time and subscriptions can be costly, especially if you opt-in for an annual membership.

To save you the time and effort of sifting through the thousands of marketing apps and platforms out there, we’ve narrowed it down to 5 must-have marketing tools for your small business. 

Video Content is one of the best ways to see a return on your marketing investment dollars. According to research done by Wyzowl, 87% of marketers feel that video has a direct positive impact on sales and 96% of marketers agree that videos have helped increase understanding of their product or service.

Producing a film shoot can take some time and effort but since video content is so versatile, you’ll find that there are several ways to repurpose your video content to make the most out of your investment. Here are 3 ideas for repurposing video content.