5 of Our Best Social Media Marketing Tips for Viral Facebook Posts
We love helping our clients create captivating, informative, and VIRAL marketing content for Facebook and Instagram. These social media platforms are invaluable to helping create brand awareness, trust, and loyalty.
That’s why we are sharing 5 of our very best social media marketing tips for far-reaching Facebook posts.
USE META BUSINESS SUITE TO POST TO FACEBOOK AND INSTAGRAM
Meta Business suite is a terrific tool for sharing content. It is more reliable than other social media scheduling platforms that we’ve tested. It also has a built-in scheduler that helps you choose the best time to publish your post, which is when your audience is active on their social media apps and sites.
We also love that it helps you auto-adjust images for optimization across Meta’s platforms (Facebook and Instagram).
Use Meta Business Suite for a smooth social media scheduling experience. You can even batch content and schedule posts for the whole month or year since posts on Meta Business Suite are easily editable on the backend.
USE FRIENDLY YET CONCISE COPYWRITING AND A CLEAR CALL TO ACTION
Use a friendly, concise, and active voice in your copywriting. Take your time and craft well-executed sentences.
Here are a few more ideas when it comes to formulating your copy!
-Use your copywriting to express what’s most important to your brand.
-Share your mission with the world!
-Tell your followers about the best part of what you do.
-Repurpose information from your website for use on your social media.
-Express gratitude to your loyal clients and followers!
-Share expertise in your niche.
SEE OUR BLOG: 5 Best Marketing Tools for Small Business (2023)
USE HIGH-QUALITY, EYE-POPPING IMAGES
Use original high-quality images or use a stock photography website like pexels.com to search for high-quality images. If you’re a pet clinic, use the search bar to look for something like “cats 5K”. This will generate a selection of high-quality images that you can freely use in your social media.
(For more information on 5K resolution images see Tom’s Hardware’s article on the topic: What Is 5K Resolution? A Basic Definition)
Users love eye-catching images and are more likely to share posts with quality images. They are also more likely to appear at the top of algorithms for Facebook and Instagram.
SEE OUR BLOG: 7 of Our Best Marketing Tips (2023)
CREATE HELPFUL, SHARE-WORTHY CONTENT
Share expertise in your niche by publishing helpful and share-worthy content. Use your social media to ask frequently asked questions or share the answers to questions that came up in your last client meeting.
Be on the look-out for ways to bring value to your client and help them fill in some of the questions they may have in their head, so they can feel confident about your expertise and then feel more confident when electing your services.
For more tips on creating viral content, check out SocialBee’s article: Going Viral: How to Make Any Facebook Post Shareable
EMBODY YOUR BRAND’S UNIQUE VOICE AND TONE
Embody your brand’s voice and tone. If you don’t have one, create one! Do you best to embody your brand’s persona. Are you a helpful older brother type or a caring parent type, maybe you’re a carefree, fun, and friendly brand.
If you’re having trouble curating your brand’s voice, or you’re having trouble writing from that point-of-view, you can hire a professional like the ones at Spivey Media to help you generate, write copy for, and schedule your social media posts.
READY TO STEP YOUR BUSINESS MARKETING GAME UP?
The experts at Spivey Media (based in Norman, Oklahoma) are ready to help you meet your business marketing goals and help you see a return on investment.
We can help you create short- and long-form video content and well-written social media posts that can help drive clients to your business in Oklahoma. We can even help you create a great-looking, SEO optimized website with weekly blog posts to help attract clients in your area that are searching for services just like yours.
If you’re ready to see a return on your marketing investment, contact Spivey Media today to tell us about your marketing goals and we’ll get started on a personalized marketing game plan just for your business or brand.